What Advantages Does Trademark Pfer Compare With Registered Trademarks?
China is a truly "trademark power".
Accumulative application volume, accumulative registration volume and effective registration volume have ranked first in the world for more than ten years.
Therefore, trademark pfer is also increasing.
What advantages do trademark pfer have in comparison with registered trademarks? There are two ways to apply for the pfer of registered trademarks: one is entrustment by the state.
Trademark agency
The two is that the applicant directly goes to the trademark registration hall of the trademark office.
Registered trademark: 2-3 years (trademark audit efficiency table) (Note: China's trademark office does not specify the time of trademark registration, the efficiency of trademark registration is directly related to the domestic trademark application amount, and it has been generally 2-3 years in the past 3 years). From this we can see that the pferable business standard can save time cost (increase 4-5 times), in this time is money, is the business opportunity society, for the enterprise, buying trademark has absolute time advantage.
Registered trademark: from the official website of the State Trademark Bureau, China Trademark network learned that the total amount of trademark application in 2005 was 593382, while the actual registered trademark was 218731, with a success rate of only about 37%.
Although the official website of the State Trademark Office has already opened the trademark inquiry system to China, it has 4-5 months' query blindness.
At the same time, there is a certain similarity between trademarks, so the risk of registered trademarks is greater.
Transfer of trade mark
The risk is very small. The pferred trademark itself is a registered trademark approved by the State Trademark Office. It has been identified by the State Trademark Office. Therefore, there is no possibility of the National Trademark Office rejecting the trademark approximately.
The pfer of trademark requires only the pferor to go through the agency to the State Trademark Office for the record. The pferee can get the trademark registration certificate and have the ownership of the trademark.
The success rate is 100%. We can see that the trademark pfer has greatly increased the success rate and reduced the risk to the minimum. It also enables the enterprise to enter the branding process quickly.
Registered trademarks: at present, the total number of Chinese characters has exceeded 80 thousand, while the commonly used characters are only about 3500.
According to the statistics of the China Trademark Office at the end of November 2005, 2 million 471 thousand and 400 registered trademarks have been registered in China, and basically better Chinese character combinations have been registered.
It is very difficult for an enterprise to apply for a trademark with a better name. Most of the companies are willing to register a trademark that can not highlight the characteristics of the enterprise itself and its products.
Transfer of trademarks: according to statistics, there are about 300 thousand trademarks, which are idle because of the original registration of enterprises or other factors.
They can directly or indirectly represent product characteristics and are easy to promote.
From this we can see that it is very difficult to register a trademark with a certain meaning and easy to remember, while buying a trademark can choose a trademark that is more suitable for its own enterprise and has its own enterprise meaning.
Registered trademark: the new application of a trademark to a registration certificate usually takes 2 to 3 years. During the period, a company has to produce and operate products and sell products. At the same time, it will do a lot of advertising, print products inside and outside packaging, and carry out channel construction.
The cost is calculated by hundreds of thousands of people.
Once the registration fails, the loss to the enterprise can not be estimated.
Transfer trademark: an enterprise that pfers a registered trademark to its own name can have its own brand in the first time.
It can be seen that the purchase of trademarks can enable enterprises to quickly enter the brand process, greatly reduce the risk of various investments, and can more quickly and accurately promote enterprises.
Own brand
So that enterprises can rise rapidly in the same industry and take the important position in the same industry.
Whether registered trademarks or trademark pfer, enterprises should be determined according to their own circumstances.
In any case, a successful trademark can enhance the goodwill of the trademark holder.
This will not only bring huge profits, but also promote the business of trademark holders.
For more information, please pay attention to the world clothing shoes and hats and Internet cafes.
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