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Muji'S Reliance On China'S Market Growth Is Hard To Predict.

2016/4/17 15:40:00 33

MujiChina'S MarketBusiness Growth

The H&M, UNIQLO and the annual revenue of the last fiscal year have been released.

Burberry

In terms of LVMH group, Muji has become a rare brand that relies on the Chinese market but can still record growth.

A few days ago, Muji released its 2015 financial year fourth quarter earnings and annual earnings report, showing strong growth in the group.

It is reported that in the 2015 fiscal year ended February 29, 2016, the total business volume of the group increased by 18.2% to 307 billion 532 million yen compared with the same period last year. Compared with the same period of last fiscal year, the growth rate of 18% increased slightly, while the group's annual operating profit increased by 44.4% to 334 billion 439 million yen, of which the southeastern Asian market performed best, and its operating profit jumped 104.7% to 17 billion 261 million yen, accounting for 50.1% of the total overseas market revenue.

  

Same store sales

Aspect,

Chinese Market

Skyrocketing 20.4% was higher than 14.5% in the 2014 fiscal year and 2013 in fiscal 2013.

Sales in the same stores in Hongkong and Korea were 8.1% and 0.9% respectively, while 2.3% in Taiwan.

The European and American markets, as always, have retrogressed, so the group does not intend to expand in the US and EU markets.

However, we can still see that the growth rate is slowing down, especially if its operating profit is too dependent on the Chinese market. Once the number of stores in the Chinese market is saturated, it is likely that it will record a single digit growth.

Therefore, the prediction of Muji's parent company in its current fiscal year is more cautious and conservative. It is expected that the overall operating profit will be 10.3% in the current fiscal year, and the revenue forecast will be reduced to 8.7%.


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