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Outdoor Sports Craze Sweeping China

2015/5/5 20:20:00 16

OutdoorChinaIndustrial Economy

Although the Americans are active and the Chinese are fond of silence, these differences are gradually disappearing in outdoor sports.

According to the data of Qinghai mountaineering management center, in 2011, outdoor sports sprang up rapidly in Qinghai province. In just 3 years, more than 150 outdoor clubs and outdoor groups broke out like mushrooms.

Among them, there are seventy or eighty outdoor clubs. There are more than 50 registered clubs and more than 80 outdoor groups. 600 thousand people participate in outdoor sports every year, and more than 10 thousand people walk outdoors every week.

Zhang Ruolin (a pseudonym) is a cycling enthusiast.

She told reporters that she would go to Qinghai Lake to ride with her friends every year.

"Usually working pressure is too great, every 35 days long vacation, we ride a small group will immediately book air tickets to Qinghai Lake, along the endless road ride, every time is like a natural soul washing."

Liang Qiang, director of the Institute of outdoor leisure economics of Tianjin University of Finance Economics, pointed out that with the appearance and upgrading of diversified demands of outdoor sports participants and the innovation driven by technological progress to outdoor industries, outdoor sports have not been focused on niche activities in the professional field.

Now it has developed into a dual feature of extreme sports and public leisure, and the participation of people is more and more extensive.

In addition, many cities in China have introduced the construction of country parks to stabilize the urban ecological pattern and provide urban residents with places for recreation, recreation and fitness.

Beijing Tourism Development Committee related personnel revealed that, relying on "Beijing city to promote the guidance of the car camping land", the Tourism Committee has been serving the city's suburban self driving tour as a key work, and also the construction of car camps as an important supporting facilities to support.

At present, the construction of camping sites in mainland China is not long before, and the number of camps is relatively small.

facilities

And services are uneven, mainly concentrated in economically developed areas.

By contrast, camping sites in Taiwan are relatively mature.

Local residents are keen on camping, and many families even spend their Spring Festival camping sites.

Moreover, the camping site is very tight during the Spring Festival. Many places have to make an appointment six months in advance.

Taking the more developed Korean industry in Asia as an example, despite the economic downturn, thanks to the five day working system and the popularity of leisure culture, the camping supplies market in Korea has expanded rapidly.

Camping people

"Become a gold consumer group.

Unlike outdoor sports enthusiasts, "camping" often takes family as a unit, not only buying sleeping bags, flashlights, chargers, backpacks, tents, stoves, first-aid supplies, safety products and so on, but also has great demand for clothing, shoes and accessories.

And American consumers do outdoor activities every year.

Direct expenditure

Up to $645 billion 500 million, of which $120 billion 700 million is spent on outdoor sports footwear and equipment.


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