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China'S Luxury Market Will Grow By 20%, Ranking First In The World.

2013/6/17 10:42:00 44

Luxury MarketLuxuryBrand

< p > a global luxury industry research report predicts that excluding the exchange rate factors, the scale of China's luxury goods market will grow by 20% this year, and the growth rate will remain the highest in the world, and China's luxury goods sales will account for 26% of the world's total.

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< p > over the past few months, there have been reports that China's anti-corruption and advocacy of thrift and economy have led to a marked decline in luxury consumption and other high-end consumption of famous watches and famous wines.

This report provides another side analysis of China's consumer market.

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According to the quarterly report of the luxury goods industry released by Deutsche Bank, although some economic indicators in the Chinese market in recent months are not inspiring, they still hold a positive attitude towards China's macro outlook in the second half of the year, based on the expectations of lower inflation and the continued ease of domestic financial environment.

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< p > Deutsche Bank analysis shows that the continued growth of the luxury industry benefits from the global market coverage.

The report said that although the sales growth of luxury goods industry slowed down in the first quarter of 2013, the main luxury companies still achieved a good average growth level.

Benefiting from the upward trend of the US economy and the depreciation of the yen, the consumption has returned to the domestic market, and sales in the US and Japan have increased slightly in the first quarter.

At the same time, the European market began to rebound as it continued to benefit from tourist driven consumption.

These growth offset a slight slowdown in the luxury sector in the Asia Pacific region, especially in the Chinese market.

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The P report acknowledges at the same time that the short term development trend of the market is still uncertain.

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According to estimates, the global luxury market is worth more than 200 billion euros, according to P.

Those luxury brands with strong brands and sound management systems will continue to expand their market share with their consistent brand positioning, strong capital based development and innovation capabilities, and effective control of marketing channels.

Among emerging market consumers, these brands have the potential to increase their penetration.

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< p > British luxury company's performance Bulletin released on Burberry5 21 showed that the company's revenue grew by 8% to 2 billion pounds and the pre tax profit increased by 14% as of the 2012/2013 fiscal year of March 31st.

China's mainland market revenue grew by 20%. In the last fiscal year, Burberry opened 11 new stores in China.

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