Li Kaifu: The Demand For Entrepreneurs Is At The Front End Of &Nbsp; The Wave Of Angel Investment Is Rising In 2010.

What is the accusation of micro innovation? What is the accusation of micro innovation? We must speed up the layout and speed up the layout, monopolize the Android market in the shortest time, and even the whole mobile Internet.

On the afternoon of December 15th, JW Marriott Hotel Hong Kong, Beijing, held an investment scene.

Chairman of Innovation workshop

In fact, after the development of innovative workshops, the situation of robbing other projects with other Vc firm also happened occasionally.

But people still regard it more as an innovative mode of entrepreneurship and investment amphibious company.

When Li Kaifu said he was an investment company, many people were mentally unwilling to accept such a reality, or they simply had no intention of acknowledging the new partner with different ideas.

In the past one year and three months, the report on innovation works has been fired from the beginning of the innovative business model to the recent bad product innovation. People just stay at Li Kaifu, help entrepreneurs, top talents, and focus on mobile Internet. Tech2ipo will bring you deep into its internal logic of innovation and interpret the true meaning of "Innovation workshop".

Innovation workshop mode innovation?

When the mode of Innovation workshop was released, the media gave a lot of coverage, and the word "innovative business model" was overwhelming. Many people regarded innovation works as the initiator of "Incubator + angel investment" mode.

Little imagine 30 years ago, this trend has become a common practice in Silicon Valley.

In China, before the creation of the Innovation workshop, it has been active in China. Many angel investors and angel investment companies are doing the same work in a similar way.

However, because the scale and scale of investment in angel investment are very small, it has not entered people's eyes, and the scale of the Innovation workshop is larger, the background of the investors is more prominent, and there is a good manager. These natural quality conditions have naturally caught the eyes of the media and the public, so that this model has officially moved from behind the scenes to the front desk.

Although the Innovation workshop is not a novelty, its practice is undoubtedly convincing.

The location of Li Kaifu's discovery and Innovation workshop selection is very precise.

Li Kaifu believes that there is a tendency for VC to become PE in China.

Because late investment three or five years will have a good return, early investment with return on investment often five to eight years, or even ten years later, more or half aborted.

So a large number of people are going to the late PE, and when we all go to a phenomenon, it will be hard to repeat the past few years.

But Li Kaifu chose to invest earlier.

Because the needs of entrepreneurs are more at the front end.

Li Kaifu believes that the wave of angel investment in the early stage of focusing on entrepreneurship will rise in 2011, and he has already started two years earlier.

One of the most important aspects of Li Kaifu's superiority is talent superiority.

In fact, as early as many years ago, Li Kaifu intentionally or unintentionally laid a pawn on the talent strategy.

From the University's inspection tour, giving lectures and solving puzzles, creating the "learning network", and writing a series of letters to X letters to Chinese students, he gradually acts as the godfather role of Chinese students.

The first thing a stranger sees him often says: "I saw you in the dialogue" in 2002: 2005, "I have seen the best of myself", 2009: "I have seen" the world is different because of you ", 2010:" I see your micro-blog ".

This is based on such a foreshadowing. In the field of TMT, the most important thing is that many enterprises are most worried about talent.

But if Li Kaifu wants to turn this advantage into reality, the way is very limited. To maximize his advantage, the best way to absorb talents is to set up a company that can give everyone a chance to play.

Making investment companies seems to be the best choice to know.

The fact also seems to prove this. When the recruitment information of innovative workshops was posted, they soon received up to 100 thousand resumes, which dwarfed the professional websites.

In fact, Li Kaifu's core strength lies in his insight.

Li Kaifu said that they are only the latecomers in the investment field, and need to learn from their predecessors.

When he said this, his face was sincere.

He did not know the investment, but he chose the investment, and naturally he had his purpose.

Li Kaifu's insight is clearly in the TMT field, especially in the mobile internet field.

He emphasized the value of mobile Internet on numerous occasions.

In his view, "all kinds of reasons, coupled with the rise of an industrial chain, including the process of 3G to 4G, including the emergence of a new mobile app opportunity, as well as a more open and better divided payment channel, has brought enormous opportunities to mobile phones.

How big the Internet is today and the mobile Internet will be more than ten times larger.

More importantly, the opportunity is far from being excavated. "

In Li Kaifu's view, the mobile Internet is everywhere gold, and opportunities are fleeting.

How to grasp this opportunity? What kind of cost should be used to seize this opportunity? This is the topic of every entrepreneur.

If you want to seize every opportunity and try to grasp this opportunity with the least amount of investment, the leverage of capital is certainly the best way, and it will be more powerful at the end of capital.

And as an incubator and

Based on Li Kaifu's strengths analysis, perhaps you will be surprised to find that in order to seize the golden opportunity of the mobile Internet, Li Kaifu has chosen the investment company that has the widest coverage and can mobilize the most resources as a breakthrough.

Such investment is only a passive choice, which is essentially different from other investment companies that simply gain financial benefits.

It is more like an industrial holding company growing behind many start-ups.

This may be the innovation of the Innovation workshop.

Recently, some media reported that Lei Jun's millet technology gained $35 million in venture capital, with a valuation of $200 million.

The difference between the mode of millet science and technology and the mode of innovation is only the way of investment. Millet technology, with the support of Lei Jun, a wealthy financial angel, operates a number of projects in the nature of an industrial company. Li Kaifu takes many investors' money to run multiple projects in the same way as the nature of an investment company.

They are all concentrated in the field of Android, all of which focus on developing basic APP applications, which is the one hundred percent competitor.

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Behind the product micro innovation

Li Kaifu is one of the best professional managers in China, and has lofty prestige among the Chinese people.

Therefore, people have placed too much expectation on innovation works.

But after 5 public projects for the first time, the company was accused of "no innovation".

A more consistent view is that most of the 5 projects are based on the improvement of the current hot products, making them more suitable for the needs of Chinese users.

But the shadow of people's expectation of disruptive innovation has not been found at all.

Li Kaifu cited a new minimally invasive software proposed by software giant Zhou Hongyi to explain his own project.

The revolutionary innovations created by apple, Microsoft and Google are all encounters in the history of IT.

The innovation works currently made based on the improvement of existing products is actually a kind of micro innovation, which is more in line with the actual situation in the country and easier to market.

In fact, a new minimally invasive strategy for innovative workshops has a very positive significance.

At present, the key issue of mobile Internet in China is not only to offer top grade dishes such as Facebook or Twitter, but also to satisfy the basic needs of people. Grain, oil, eggs and milk are far from enough, so the business of filling the belly is also full of opportunities.

In fact, minimally invasive innovation is only a level of product innovation, and also a very important aspect.

But the Innovation workshop is willing to risk the sharp decline of the brand reputation that has been criticized by the public and being abused by competitors.

If we put together the products released by the Innovation workshop, we will find that it is not a simple thing to copy.

A mobile phone operating system designed for users' habits in China may rewrite the overall mobile phone software in the Chinese market. A simple and easy Android mobile assistant software can easily control the downloading channels of Android mobile phones; an application statistical analysis tool customized for Chinese developers will seize the data heights in the future mobile Internet era with data being king; a set of picture editing solutions for personal mobile devices, layouts the most commonly used basic software for users, and trains users' habits; a platform for social networking and web game development and distribution for the global market will pursue the most profitable and promising mobile Internet trend.

This is just the five product that the Innovation workshop has released, but the trend is very obvious - they are slowly forming a product group that monopolize the basic application of mobile Internet.

One of the most noteworthy phenomena is that it is implementing control and occupation of the core applications and core channels of mobile Internet.

In other words, what is the accusation of micro innovation? What is the accusation of micro innovation? To speed up the layout, to monopolize the Android market in the shortest possible time, and even the entire mobile Internet, to dominate the users' habits, is the top priority for innovation workshops.

If one day, we suddenly find that innovation works become the next mobile Internet giant than Tencent, Facebook, Microsoft, Google and even telecom operators, you must not be surprised.

Because this may have been the original intention of this industrial holding company.