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Wenzhou Clothing Starts To Build Us Trade Platform

2010/8/6 14:53:00 63

Casual WearChildren'S Clothing

The first store opened in Losangeles.


In May 1st this year, Chen Jianhua, chairman of the times Clothing Co., Ltd. officially opened business in a more than 400 square meter store in Losangeles, USA (1008 Wall Street, Los Angeles, CA90015, U.S.A). The facade of the shop says "BRAVEMAN", which is an English trademark of "Bei Meng". It has been registered successfully in China, and the United States has applied for registration. In this store, they sell two private brands, "BRAVEMAN" and "ABINI". The store is retail, but it mainly takes the functions of wholesale and order.


In the first month of the opening of the new store, about 5000000 yuan of clothing has been sold or booked. The total sales of these garments in the United States amount to at least about 5000000 dollars. Though affected by the financial crisis, the cost advantage of opening stores in the United States is unparalleled. Profits are three times the cost. Chen Jianhua's business is very good, orders are increasing, and more and more local top customers are actively seeking Chen Jianhua.


Just two days before Chen Jianhua's return to Wenzhou, a guest in the United States had to take him to see his company, hoping to cooperate. Because ordering directly from factories is very popular in the US. Chen Jianhua said, now I can deliver goods to the American guests in Losangeles, and even a small store can directly place orders for Wenzhou garment factories and pick up goods in the warehouse of Losangeles.


Recently, about more than 1600 square meters warehouse in Losangeles is being renovated. After being put into use, guests can place orders directly in this warehouse.


Open brand stores in Chicago


At the end of this month, the shop which is about more than 500 square meters in Chicago will be renovated and is expected to open before Christmas this year. If the store in Losangeles is running a middle grade product with a low level of sales, the Chicago store will be a Wenzhou clothing brand store. It also sells two private brands, "BRAVEMAN" and "ABIN", which are mainly suit and tie, shirt and so on. The brand is positioned in middle and top grade.


Chen Jianhua, who has just returned home, is busy preparing for shipping, arranging production and looking at fabrics, and is preparing to attend the clothing ordering meeting held in Las Vegas in August. He said he plans to achieve 10 million dollars this year.


Build us trade platform for Wenzhou garments


"If we can open a China Wenzhou clothing brand Museum in the US, the business will be bigger and bigger." Chen Jianhua said that his idea coincided with the chairman of the Wenzhou clothing trade association, Zheng Chen AI, who had talked about it many times in two times.


Zheng Chenai said that as early as last year, he had approached Chen Jianhua many times, hoping that he could make more Wenzhou products open to the US market on the platform of Chen Jianhua in the US. Zheng Chenai said that the clothing trade association devoted much efforts to establishing the "Wenzhou clothing trade platform in Italy". Now the work of Italy platform has been carried out. Next, we will start the work of establishing the US trade platform and organize the products of more clothing enterprises such as Wenzhou casual wear, children's wear and women's clothing to gradually open up the US market.
 

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